It holds the position of strong leadership in Turkey and maintained its undisputed market leadership with Arctic brand in Romania and Defy brand in South Africa.
Beko, the Leader Brand in European Freestanding White Goods Market:
- The white goods brand with the largest growth in Europe.
- The leading brand in UK and the leader brand in Poland.
- Highest market share increase in Germany and Italy.
- Highest market share growth in Western Europe.